Image: 485 - Bacon Butties and Boost for Business

More than 40 Havering business people tucked into bacon butties and got a boost for their business when Havering Council Trading Standards held a Buy with Confidence breakfast meeting this week. The event was held at The Queen's Theatre, Hornchurch and was part of Havering Enterprise Week.

Buy with Confidence is Havering Council's approved trader scheme which gives local residents a choice of traders who have been vetted by Trading Standards. It also gives local traders a chance to promote themselves as Trading Standards Approved to help them stand out from their competitors and give their customers confidence in their business.

Havering Council Cabinet Member for Public Protection, Councillor Lesley Kelly, said: Buy with Confidence is an excellent scheme which helps businesses demonstrate to customers that they work to high standards. This breakfast event explained to local entrepreneurs how they can register under the scheme and the benefits that will bring.

It was particularly interesting to hear that being Buy with Confidence scheme members helped two local firms, Surevent and Divine Water, win their categories in the Havering Business Awards.

Kerry Jones of Romford-based Surevent, said: Buy with Confidence has been good for our family-run business as it opened doors and helped us win new contracts. A major builder was looking for a specialist firm to deal with a condensation problem in some properties and when he saw the logo on our website it gave him confidence to give us the work because he knew we had already met very stringent standards. That contract has led to several others.

The Buy with Confidence scheme also helped us win our category in last year's Havering Business Awards as we could show the standards we set ourselves to meet our customers' needs.

Richard Cossey of Hornchurch-based Divine Water Plumbing, Heating and Electrical Ltd, said: Buy with confidence has given Divine Water an additional level of approval which helps us quickly build confidence with customers when they are choosing someone to work with. Membership of the scheme has helped to win lots of new business together with a forum to discuss issues with other quality companies in the scheme. Also entering the Havering Business Awards made Divine Water revisit our business plan and improve the plan and track its implementation. It helped us focus on key issues that would drive new business and improve profitability. As a two-time winner of the small business section of the awards we have secured business as a direct result of publicity of the event and results.

More details on Buy with Confidence are available at and on Havering Enterprise Week at

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